Volkswagen has hired Michelle Franco-Birriel as its fleet account manager for the Southern Region covering 11 states, the automaker has announced.
Franco-Birriel will be responsible for states including Alabama, Arkansas, Florida, Georgia, Louisiana, Mississippi, North Carolina, Oklahoma, South Carolina, Tennessee, and Texas.
She joins a fleet sales team that also includes Mike Peterson covering the Central Region, Kurstan Sexton covering the Eastern Region, and Debbie Struna covering the Western Region.
Franco-Birriel brings more than 14 years of sales and managerial experience that began while attending college in South Florida. She was accepted into Enterprise Rent-A-Car's management trainee program and went on to help successfully launch the Rent-A-Truck division in South Florida.
She then entered the luxury travel industry as an account executive for Seabourn Cruise Line where she integral in the launching of a new class of luxury ship. She has owned her own catering and event planning business and has worked as an independent sales consultant in the travel planning and personalized gift industries.
Franco-Birriel resides in the Houston area.
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