Thursday, April 28, 2016

Bridgestone Adds 7 DriveGuard Tires for Minivans and CUVs

The Bridgestone DriveGuard was already available in 36 run-flat sizes that fit coupes, sedans and wagons. It is now available in 43 sizes.

Seven new Bridgestone DriveGuard sizes, designed for mini-vans and CUVs, will be available May 1, 2016.

Seven new Bridgestone DriveGuard sizes, designed for mini-vans and CUVs, will be available May 1, 2016.

But those seven extra sizes expand the line’s reach into two other vehicle categories. They fit mini-vans and crossover vehicles.

“We introduced the DriveGuard tire line in 2014 for coupes, sedans and wagons,” says Philip Dobbs, chief marketing officer for Bridgestone Americas Tire Operations LLC. “Since then, we heard customers resoundingly say that they wanted that same peace of mind when behind the wheel of their family vehicles — minivans, crossovers and small SUVs.”

According to Bridgestone, the addition of the seven sizes gives the company 80% coverage of the mini-van segment and 43% coverage of the CUV segment. All seven are W-rated and include the 225/65RF16, 235/65RF16, 225/65RF17, 225/60RF17, 235/65RF17, 235/60RF17, and 235/55RF18.

The new sizes will fit vehicles such as the Jeep Cherokee, Toyota Sienna, Subaru Forester, Dodge Caravan, Chevy Equinox, and the Honda CR-V, Odyssey and Pilot.

Bridgestone backs the H- and V-rated sizes with a 60,000-mile limited tread wear warranty. The seven W-rated sizes are backed by a 50,000-mile warranty.

Featuring specially designed run-flat technology, the premium all-season touring tires give drivers the ability to continue driving up to 50 miles (80 kilometers) at up to 50 miles (80 kilometers) per hour to safety on a flat tire.

Bridgestone introduced the new sizes at a drive-and-learn at Texas Motor Speedway on April 27, 2016. Two Firestone Firehawk tire lines were also introduced: an all-season performance tire and a summer UHP tire. More information on the new Firehawk tires will be available May 4, according to Bridgestone.

 

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