Ford and VW announced in June that the two companies had signed a Memorandum of Understanding to explore several joint projects, including (but not limited to) joint development of a range of commercial vehicles to better serve global markets.
“Ford is already flirting with joint ventures with VW,” said Jon Gabrielsen, an independent market economist who advises automakers and suppliers. “So, the immediate question before Ford now is, does one do a difficult but orderly marriage now or wait to be forced to do a disorderly fire sale under duress later? I see millimeter steps at a time when they should be taking a massive leap.”
Read the article at Detroit Free Press.
The post Ford Motor Co. and Volkswagen Engaged in Serious Discussions About a Potential Partnership appeared first on Fleet Management Weekly.
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