When Ford’s CEO Jim Hackett took over in 2017, the vehicle lineup in 2018 was not competitive. It added up to far-from-stellar earnings last year: Ford saw its profits fall a tumultuous 52 percent to $3.7 billion in 2018.
Hackett and his leadership team promise that will change this year as the automaker spends the next 24 months updating 75 percent of the lineup. And while cars are going away, more crossovers and trucks are in the works, many of them with batteries and electric motors.
Read the article at MSN.
The post Ford’s Vision of New Products Promises Big Changes After Blunted 2018 appeared first on Fleet Management Weekly.
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