The auto industry may be shifting away from typical passenger cars and producing SUVs and crossovers in increasing numbers, but Fiat Chrysler Automobiles doesn’t intend on slashing its car line-up. Quite the opposite, in fact.
“I can’t deny that there has been a trend of fewer passenger cars across the industry,” head of FCA passenger car brands Steve Beahm said. “I think that our company saw that maybe quicker than some others. And we made steps or changes within the company to deal with that. What we decided was that once that happened, our job was to [ask,] ‘How do we differentiate within the brands that are going to remain passenger-car brands?’ ”
Read the article at Car Scoops.
The post Chrysler Confident Its Passenger Cars Have a Bright Future in the US appeared first on Fleet Management Weekly.
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