Are Lower Insurance Rates Enough to Encourage Automated Vehicle Ownership?

Even if consumers are going to get a lower insurance premium, they aren’t quite ready to hand over the wheel and own an automated vehicle.

Auto insurers take many factors into account when pricing a policy for an individual customer and are going to have to keep a close eye on customer attitudes toward automation and evaluate the potential to incorporate features into underwriting policies.

“According to a recent J.D. Power pulse survey, 60% of customers say there are benefits to owning an automated vehicle. While “lower insurance premiums” is a listed benefit of owning an automated vehicle, only 18% of consumers say that would play a factor in their decision to purchase one.”

Read the article at J.D. Power.

The post Are Lower Insurance Rates Enough to Encourage Automated Vehicle Ownership? appeared first on Fleet Management Weekly.

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